YouTube has launched a new video platform called YouTube Direct that allows users to submit relevant videos to participating news organizations for broadcast.
All videos submitted to news organizations and approved by their editors will appear on YouTube with a link back to the news site.
Key features of YouTube Direct include:
- Built on the YouTube API, this 100% open-source solution provides you with an easily-integrated audience engagement platform for your website
- The customizable interface allows you to tailor the look and feel of the tool precisely to your audience
- Visitors can answer your call for content by uploading their videos to YouTube via your site without leaving the page
- A moderation panel enables your editors to review and approve/reject all submitted videos, deciding which ones meet your organization's editorial criteria
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