Five Reasons Podcasting Might Be Right For Your Home-based Business

Podcasting has been called the wave of the future. The truth, however, is that podcasting is the here-and-now and is rapidly gaining momentum across the world. There are podcasts available for just about any topic you can think of from cooking to video games to religion. As of February 2006, a Google search for the term "podcast" returns over 205,000,000 results. The amazing reality of this is that it is still, in effect, an untapped market that will continue its growth in the years to come.

How to Use Web Directories to Boost Traffic to Your Site

You just got your website online. Everything is setup and you're ready to go. Excitement is high and the time has come to open your virtual doors to the millions and millions of Internet users around the globe. You put out the cyber welcome mat and declare your site ready for action. But, instead of sitting and watching the users trample over one another to get to your site, you see little to no traffic.

Don't worry! This is something every webmaster goes through and is to be expected. (Well, webmasters in the late 90's expected to launch their site and be millionaires the next morning, but times have changed since those wonderful days!)
 

3 Reasons Why Blogging Will Boost Your Business!

Building your business can be a difficult task. You can put hundreds of hours of effort into the business, but if you still don't have important components, you will not be successful. Today business owners are realizing that blogging boosts business. Blogs are typically only seen as personal places to express yourself and your views. The truth is however the blogs are also great places to reach people about your business or your products. There are several ways to do this type of blogging.

The best way a business can use blogging to boost their business is by taking part in the blogs of others. You can easily create quality posts with your business in mind without needing to set up a blog of your own. Try finding blogs that pertain to the area of business you are in. This will help you get started. With millions of blogs out there, you should be able to find some with no problem. Choose to post on all of them, or choose the few that get the most activity. Then begin posting. When you do, you will see positive results come in. If you are still curious about how this can boost your business, check out these three reasons blogging boosts business.

The Small Details Can Make or Break Your Campaign

Adopted from WebProNews

At ad:tech New York, Dan LaCivita, President of Firstborn, a creative agency that worked on a well-received campaign for Pepsi's Sobe brand, along with Rami Jabaji, the Associate Brand Manager for Sobe, showed off the campaign kicked off earlier this year at SXSW in which they created a Flash-based app that allowed users to create fake (but real-looking) tattoos on images of themselves, with the intention of fooling their friends (and mothers).

The beauty of the campaign was not only the innovation behind it to begin with, but the fact that it easily translated to a variety of digital options. What started as simply an app at a kiosk at the event was eventually turned into a web application that anybody could use online and a mobile app that allows the user to take a picture of their friends and do the same thing.

Facebook Makes Green Push

Adopted from WebProNews


The Information Technology Industry Council (ITI) said today that Facebook has joined the Digital Energy Solutions Campaign (DESC)  in an effort to develop energy efficient computing systems.

"Our ongoing philosophy has been to improve the efficiency of our infrastructure and we continue to invest tremendous resources to improve our own operations,” said Jonathan Heiliger, Vice President of Technical Operations at Facebook.
“By creating and sharing innovative technology solutions, we hope to help raise the visibility of the importance of environmental sustainability across all industries. Today, we're proud to be joining with DESC to help make efficiency and environmental responsibility a priority for everyone."

Earlier this year, Facebook engineers launched a programming language, HipHop for PHP, which allowed their servers to do the same amount of work with half the number of servers. To spread the benefit, Facebook has open sourced the programming language so that other companies can get the same energy saving benefits.

To promote its sustainability efforts, Facebook has also launched a Facebook/green Page as a resource for individuals and organizations. Facebook will be working with environmental organizations to administer the Page.