Questions are frequently asked with regards to how social media and search engine rankings can be used together. In fact, I wrote an article on this subject a while back, in which I asked a few search engine marketing experts their thoughts about where social media fits into the SEO equation.
The general consensus seemed to be that social media is a good channel for people to discover your content and link to it on their blogs and sites. But what about just getting your Twitter page ranked on Google? Some think that social media profiles could take the place of corporate websites. If this is the case, you would certainly want your profile to rank well.
An article from Source Square looks specifically at SEO for the Twitter page. The author of this article details the five steps outlined here:
1. Use search engine-friendly keywords in your Twitter name.
2. Use reader-friendly keywords in your Twitter name.
3. Use keywords in your "more info" URL
4. Flood your one line bio with keywords (while maintaining natural readability)
5. Tweet quality contents, and build lots of links
In a recent interview with WebProNews, Dana Todd of Newsforce, who is a board member of SEMPO (the Search Engine Marketing Professional Organization), talked about how social media frequently accounts for up to half of the top ten search results on Google for any given query. Perhaps more attention should be paid to the optimization of social media profiles.
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These are the Web applications (Autoinstall Scripts) which can be Installed through the Fantastico AutoInstaller.
Blogs:
b2evolution (2.4.5)
Nucleus (3.32)
WordPress (2.7)
Classifieds:
Noah's Classifieds (V8 (2.4.1))
Portals/CMS:
Drupal (6.6)
Geeklog (1.5.1)
Joomla 1.5 (1.5.8)
Joomla (1.0.15)
Mambo Open Source (4.6.5)
PHP-Nuke (7.9)
phpWCMS (1.1-RC4 Rev. A)
phpWebSite (0.10.2)
Post-Nuke (0.764)
Siteframe (3.2.3)
Typo3 (4.2.1)
Xoops (2.3.1)
Customer Support:
Crafty Syntax Live Help (2.15.0)
Help Center Live (2.1.7)
osTicket (1.3.1)
PerlDesk (4.012.2) (Commercial, needs license)
PHP Support Tickets (1.9)
Support Logic Helpdesk (1.2)
Support Services Manager (1.0b)
Discussion Boards:
phpBB (3.0.3)
SMF (1.1.7)
E-Commerce:
CubeCart (3.0.17)
OS Commerce (2.2 Release Candidate 2a + buySAFE)
Zen Cart (1.3.8a)
FAQ:
FAQMasterFlex (1.51)
Hosting Billing:
AccountLab Plus (2.8 r14) (Commercial, needs license)
phpCOIN (1.4.4)
Image Galleries:
4images Gallery (1.7.6)
Coppermine Photo Gallery (1.4.19)
Gallery (2.3)
Mailing List:
PHPlist (2.10.7)
Polls and Surveys:
Advanced Poll (2.03)
LimeSurvey (1.72)
phpESP (1.8.2)
Project Management:
PHProjekt (5.2.2)
dotProject (2.1.2)
Site Builders:
Soholaunch Pro Edition (4.9.3 r17) (Commercial, needs license)
Templates Express
Wiki:
PhpWiki (1.2.11)
TikiWiki (2.2)
Other Scripts:
Dew-NewPHPLinks (2.0.1.0b SEF w/Thumbshots)
Moodle (1.9.3)
Open-Realty (2.5.3)
phpAdsNew (2.0.11-pr1)
PHPauction (3.2)
phpFormGenerator (2.09c)
WebCalendar (1.0.5)
YouTube and ESPN have entered a new partnership together. YouTube's Chris Dale gave WebProNews a few details about it in a quick phone call.
ESPN will be featuring content that is apparently going to be in line with their television programming, although from the sounds of it there won't be any live streaming, so don't look to watch games on here (at least for the time being).
ESPN360 content could be an option down the road, but it's too early to tell at this point. ESPN 360 is the network's online video offering that actually does offer live streaming of some sporting events (to those whose ISPs support it).
ESPN 360
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Tomorrow, Google's homepage will feature a special doodle, and said doodle will come to you courtesy of Christin Engelberth. Engelberth, a sixth grader who attends Bernard Harris Middle School in Antonio, Texas, won this year's Doodle 4 Google competition.
Engelberth's doodle can be seen below. In accordance with the official theme "What I Wish for the World," she titled it "A New Beginning" and expressed hope that, "out of the current crisis, discoveries will be found to help the Earth prosper once more."
WuTravel.com searches through 40+ hotel sites in the time that it takes you to search one.
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Facebook has now implemented instant notifications that let users know when something is being shared with them as soon as it is shared.
"Notifications let you know when people take actions on Facebook related to you, so you can quickly check out a photo you've been tagged in or read a new posting on your Wall," says Arjun Banker on the Facebook Blog.
Notifications have already been available at the bottom right corner of Facebook, next to the chat bar, but now they will appear automatically and in real time above the chat bar as pop-up alerts. It looks something like this:
The pop up will close after a few seconds. If a user does not act on the notification right away, each notification will still be available for viewing in the list just like before.
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There have been plenty of complaints about Twitter spam, but what about spam as a result of our own tweeting? We have come to expect our Twitter streams to contain plenty of marketing messages (and perhaps the occasional worm), but some users may be unknowingly contributing to the spam that they find in their email inboxes.
I was having a talk with Twellow's lead developer Matthew Daines, and he pointed out that a simple query on Twitter Search can return large numbers of email addresses that spammers could potentially exploit. Results for such a query might look something like this:
"You can sit and just watch the email addresses steadily trickle in," he noted. "I wouldn't doubt it if spammers are harvesting these."
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1) Add Yourself to the Twitter."Twitter Search will also get a reputation ranking system soon, Jayaram told me," reports CNET's Rafe Needleman. "When you do a search on a 'trending' topic (a topic that is so big it gets its own link in the Twitter.com sidebar), Twitter will take into account the reputation of the person who wrote each tweet and rank search results in part based on that."
Twitter search has been quite useful as it is. I've written about this in the past. For businesses, it has been a great tool for finding potential leads, and managing your online reputation, just to name a couple.
For the general public, it's provided insight into what people are talking about right now, it's often broken news stories, and it's provided a way for people to connect with others who may have something in common with them (although Twellow is more specifically designed for this).
But with changes coming to Twitter Search, it's going to be a whole new ball game. We're talking about Google territory. Twitter is adding algorithmic ranking, perhaps similar to Google's Pagerank. It sounds like Twitter will be bringing an altogether new ranking concept to Internet search by using the number of links in tweets as a value statement on the web page.
This is taking real-time search for web pages to a new level. And let's also not forget that Jayaram used to be the VP of Search Quality at Google.
Read on for the answer…The "what is Twitter about?" article is not a new concept. It's been discussed frequently pretty much since Twitter was launched. Yet people still have a hard time grasping the concept. In fact, Twitter has had a hard time with user retention most likely because so many people try it based on all of the hype, and then don't return because they don't "get it." What is Twitter about to you in one word? Tell us.
The truth is, it often takes a while using the service to "get it." The more you use it, the more you start to realize the benefits that are there. I (with a little help from Mike and Tiffany) asked a whole bunch of people what Twitter is "about" to them in one word. A handful of them responded, and here are some of the answers I got:
- Updates
- Egos
- Networking/Networks
- Relationships
- Represent
- Connection
- Possibilities
- Instant
- Marketing
- Speed
- Noise
- Inane
- Communication
- Contrived
- Aggrandizement
- Useful
- Spammy
- Conversation
- Open
- Freedom
- Useless
- Awareness
- Chat
Going into this thing, the word I was clinging to in my mind was microblogging. It has always been described with this word, but what does that mean? Small blogging. To me, Twitter is not a whole lot different than a collection of blogs, only all of the entries are really short (140 characters or less).
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Calls artists 'trolls' Some controversy stirred up earlier this week after the Electronic Frontier Foundation stepped in on behalf of the creators of Wikipediaart.org, a site dedicated to a Wikipedia-related art project. The EFF was responding to demands by a lawyer for the Wikimedia Foundation, the parent company of Wikipedia, that the artists turn over control of the domain.
Claims that the domain violated Wikimedia's trademark and the ensuing legal back and forth have renewed the debate over fair use and free speech, and to an extent, what constitutes art. There's even a bit of a debate over what constitutes "a threat."
Wikipedia founder Jimmy Wales characterizes the project as "an alleged bit of performance art," and the project creators, Scott Kildall and Nathaniel Stern, as "trolls" "dedicated to vandalizing Wikipedia as a publicity stunt." [His full statement is available as an update to an earlier article, linked below.]
The project originally took place on the Wikipedia site itself, but was quickly deleted by Wikipedia editors. Though there was some debate over whether a collaborative art project had a place in an online encyclopedia, the final agreement was that the project—also thought to be critical of Wikipedia itself—was a form of vandalism.
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